Muses of the Month - June Edition

It’s time for our first Customer Spotlight + Muse Newsletter. I take so much inspiration from the girls around me and am so excited to start shedding some light on those who wear, style, and absolutely kill it in all things Pool Boy. Our bikinis are meant to be worn with confidence, and seeing all these cool girls rocking their sets makes me so, so, so happy.

Our first “Pool Girl” this month is none other than one of my closest friends, Sofie Maraganore (@sofiemaraganore). She’s been a Pool Boy ride or die since literally day one, and honestly a fashion icon since birth. Sofie was my freshman year roommate at Charleston and was immediately down for all my crazy Pool Boy ideas the second I told her about it. Since then, she’s helped me brainstorm content, shoot videos, style looks, take pictures, and cheer me on every step of the way. I don’t think I’ll ever stop being obsessed with Sof’s style—I’m constantly texting her “does this look okay?” or “can I pull this off?” She just gets it. Below are a few of the many ways Sof has styled her Pool Boy fits, each look better than the last. If you’re looking for inspo, look no further. Sofie is your girl.

Next up is a muse and influencer who wore Pool Boy recently on a dreamy trip, Allina Ai (@allinaai). You probably know her from TikTok where she posts the best styling, packing, and outfit curation content. Allina inspires girls all over the world to get creative with their style and try new things, which I love. When we dropped our latest collection, I knew I wanted her in it. She’s always been a fashion muse of mine, so seeing her wear Pool Boy was SUCH a full circle moment. If you’re planning a vacation anytime soon, you have to check out her videos, they’ll have you rethinking your entire suitcase (and obviously, a Pool Boy bikini is a non-negotiable). Below, Allina is wearing the Island Whisper Set and bringing all the tropical goddess vibes.

And finally, our last muse of the month is another dear friend and total style queen, Emerson Hoover (@emersonhoover). Emerson was actually one of the very first Pool Boy customers even before we had officially met. She’s been a huge supporter since the website went live and has always shown up for the brand in the most genuine way. Emerson was my little at COFC and quickly became one of my best friends. Ask anyone she’s hands down the best dressed at Charleston. She just knows how to put together an effortless, cool girl look (especially when it comes to swimwear). I am always turning to her for fashion advice, styling help, and just general life inspiration. Emerson is the definition of a muse. Below are some shots from a shoot she helped me out with!

I’m so excited to keep doing this each month. The Pool Boy girls are truly the coolest, most stylish, most supportive community, and it would be a total miss not to shout them out and give credit where credit is due. Till next time…

xoxo, Riley